Management
94 Bank sphere
0 Finance
89 Consulting, analytics
0 Logistics, warehouse
51 Trade, sellers
88 Marketing, advertising
117 Mass-media, linguistics
102 Insurance
0 Office personnel
90 Programmers
96 Web-developers
82 System administrators
65 Communications
85 Hotels, Bars, Catering
92 Education, science
112 Engineers, technologists
87 Medicine, sports
95 Design
0 Polygraphy
0 Tourism, hotels
0 Real estate
76 Transport
81 Building
35 Manufacture
78 Jurisprudence
30 Work for seamen
0 Culture, art
0 Work abroad
34 Remote work
0 Temporary job
0 Work for students
0 Miscellaneous
9
| |
Management
0 Bank sphere
0 Finance
0 Consulting, analytics
0 Logistics, warehouse
0 Trade, sellers
0 Marketing, advertising
0 Mass-media, linguistics
0 Insurance
0 Office personnel
0 Programmers
0 Web-developers
0 System administrators
0 Communications
0 Hotels, Bars, Catering
0 Education, science
0 Engineers, technologists
0 Medicine, sports
0 Design
0 Polygraphy
0 Tourism, hotels
0 Real estate
0 Transport
0 Building
0 Manufacture
0 Jurisprudence
0 Work for seamen
0 Culture, art
0 Work abroad
0 Remote work
0 Temporary job
0 Work for students
0 Miscellaneous
0
| |
|
|
Section: Web-developers Vacancy 654 |
Post:IT jobs in London | Windows Server Engineer |
Salary contractual |
| |
Requirements and conditions |
Age: |
Has no value
|
Gender |
Has no value
|
Education: |
no
|
Work schedule: |
Has no value
|
Work place: |
London
|
The announcement text: |
Bluefly, Inc. has a position available for a Director of Online Marketing within the marketing team. This is a terrific opportunity to work in an exciting Internet environment. Bluefly, is a leading online retailer of designer brands, fashion trends, and superior value.
The candidate for the Director of Online Marketing position must be ROI focused and highly skilled in direct marketing, primarily via online channels including search marketing, email, affiliate, CSEs, banners and social media networks. The ideal candidate will have had primary responsibility for more than one of these marketing programs, with demonstrated expertise in email and search marketing techniques.
Primary Responsibilities
• Build sales targets by online channel and manage marketing programs to deliver results on budget
• Develop strategies for delivering sales and customer targets for search marketing (SEO and SEM), email marketing, affiliate network, CSEs, banners and social media, widgets, etc.
• Analyze and optimize campaign performance by channel continuing to maximize growth while maintaining an efficient Ad to Sales ratio
• Manage Customer File Model to monitor in-season performance as well as to model and forecast seasonal projections
• Work closely with merchandising, online, tech, and design teams to continue to build innovative programs, features, widgets, etc.
• Identify and negotiate new brand-appropriate online marketing partnerships, especially
performance based opportunities
• Communicate key programs and results to senior management on a consistent basis
• Manage and coach online marketing team
• Act as the point person for managing marketing agencies including periodic performance review, search for new resources, and contract negotiation
Education & Experience
• 5+ years experience in directing online marketing campaigns
• Strong direct-response experience with a track record of successful online strategies that drive qualified traffic and customer acquisition
• e-Commerce, online merchandising, and retail experience preferred
Skills Required
• Excellent analytical, quantitative, organizational, and prioritization skills
• Must be innovative, proactive, and a team player
• Excellent written and verbal communication skills
• Experience with Coremetrics, Business Objects, Offermatica, Endeca and/or other comparable tools a plus
• Proficient in Microsoft Office
Benefits
• Compensation package includes competitive salary, medical and dental insurance, 401k plan, health club membership assistance, vacation, and holidays.
Send resume and cover letter to hr@bluefly.com
Bluefly, Inc is an equal opportunity employer.
Principals only. Recruiters, please don`t contact this job poster.
Please, no phone calls about this job!
Please do not contact job poster about other services, products or commercial interests.
|
Contact information |
Employer: |
?????
|
Email: |
hr@bluefly.com
|
Phone: |
231-18-89; 231-18-92
|
| |
Publication date: 2009-04-19 00:32:19
|
| |
|
|